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Images, audio and video files, docu-
ments. There’s no limit to what you
can distribute.





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do for you.





50,000 media users worldwide know a
good thing when they see it.



 
Targeting media creates awareness, generates interest, and builds momentum for a specific project. image.net offers clients tools to target individuals or a group of media through branded e-mail campaigns. E-mails allow clients to quickly communicate with their media to effectively draw attention to recently available publicity materials.





Situation
An international film distributor held a German Premiere for a high profile family film and needed to quickly distribute premiere photos to the German media. Within hours of the premiere the image.net account management team in Germany uploaded the premiere photos to the image.net website. But the distributor wanted to alert the German media quickly that the images were on the site and available to be downloaded so the film would get maximum exposure at the opening of the film.

Solution
image.net account management in Germany got to work composing a group e-mail to be sent by the distributor to their German media alerting them to the available premiere photos and where to find them. The distributor branded e-mail was sent the same day as the premiere. That same day, over 150 German media users had downloaded the images. In the next three weeks another 50 media users had downloaded the photos.

Through image.net, the international film distributor effectively capitalized on their premiere and the film generated positive publicity.